1955
VW Beetle

INDEX:
Make and
Model History The '55
Beetle's story
Books, parts and links

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Make and
Model History
The Beetle in the 1950's was not the common sight it became in
the 1960's and 1970's. In the 1950's Americans were used to
cars with miles of chrome and tons of steel. The Beetle easily
disappeared in the shadow of those cars. There were few companies
producing small cars for the U.S. market in the 1950's; Crosley (yes,
the folks who made the refrigerators), and American Bantam were a
couple. But these cars were more suited for the lanes of perhaps
England than the long highways of the United States and they did not
sell well.
Beetle sales did not start off well in the U.S. market. In 1950
Max Hoffman of New York received sole distribution rights to
Volkswagens on the east coast of the U.S. Mr. Hoffman sold VW's
alongside Porsches and a variety of other European upscale
automobiles. Since VW's were more of a sideline Hoffman did not
manage to sell the amount of cars that VW wanted. One year
Hoffman and his distributors only sold 390 VW's, and in 1952 they
managed a whopping 690. Heinz Nordhoff, Director of Volkswagen,
decided to make a change and Hoffman's contract was not renewed.
In 1954 VW sent representatives to the United States to supervise and
organize distribution. The reorganization had an effect and
perhaps Americans were also more willing to accept this small
car. In 1954 6,614 VW's were sold in the U.S..
1955 was a year of changes and milestones. VW decided to align
its model years with American model years. Thus the 1955 model
was only produced from January 1, 1955 through July 31st. Then in
August the 1956 model was introduced. The 1956 model had
alterations for the U.S. market. New "towel rack" bumpers with
chrome bars were added perhaps in an attempt to protect against much
larger American behemoths. The vehicle also received fender
mounted turn signals as Americans did not understand semaphores.
1955 was the year VW turned out its millionth Beetle. There was a
massive celebration at the Volkswagen factory and VW also built a
special gold painted Beetle with rhinestone bumpers. This was
sent on tour of various dealerships.
Finally representatives of Volkswagen set up Volkswagen United States
to oversee distribution of cars and parts. VW performed much
better in 1955 with 30,928 vehicles sold in the U.S..
INDEX
Our car's story
We are awaiting the birth certificate for our car from Wolfsburg
so I cannot give it's exact date of construction and delivery
yet. Suffice to say it is an early 1955 model. Thus it is
basically a 1954 model minus the heart tail lights. Our car
retains the semaphores and earlier style bumpers. It spent the
majority of its life in the New England area as far as I can
tell. The last owner told me that it sat for years in a barn on
Cape Cod and was finally rescued and restored in the 1990's.
After that it passed through a couple owners and the last one put it up
for sale after finding a much coveted 1955 sunroof model.
My
wife and I saw
our car in June 2003 when we were in Massachusetts for my sister's
wedding. The car was about a half a mile from my parents
house. My wife and I had owned a series of VW Beetles and had
been without one for a few years. The stratos silver 1955 tugged
at our hearts but we left it there.
My parents test drove the car as my father had once owned a similar
bug, he did not purchase it either. Eventually that autumn I
called up my father and asked if the little bug was still sitting down
the street. It so happened that the bug had sold on ebay and then
never been picked up. So, I sent money to Massachusetts, and went
North in October to pick up the car.
I helped my parents with their house for the weekend in between test
driving the car locally. The last owner had regularly driven
it
all over New England for car shows so we were not too worried about
reliability. On a sad note the car has an updated 1600 engine (I
would prefer the earlier 36hp). But I will say that I felt much
better driving through the mountains of New York and Pennsylvania
with the more powerful engine.
I drove the car home Columbus Day 2003. I started early in the
morning with a full tank and a new set of tools. The dog stayed
at my parents though he wanted to go for a ride. I had not driven
a bug from New England to Maryland since the mid nineties so this was
going to be an experience.
The
car performed well with only one minor malfunction on the
way. In Pennsylvania the starter stopped working. I could
not remember all the handy dandy tricks I had picked up years before
(like climbing under and shorting it with a screwdriver); so I just
push started it when I needed to on the rest of the trip.
The bug developed quite a cult following on the trip South. It
took me nearly an hour to get out of the gas station in one
Pennsylvania town. Every person and their neighbor seemed to have
owned an oval bug at one point, and they all came out to see it and
give me pointers. Unfortunately that delay forced me to arrive in
Maryland after dark giving me a chance to enjoy the soft glow of 6 volt
headlights on the last stretch home. I always am impressed when a
fifty year old car can happily drive ten hours and seem ready to go for
more.
INDEX
Info. and
parts sources
Books:
Volkswagen: Then Now and
Forever. By Terry Shuler
ISBN# 0-929758-12-9
VW Beetle. By
Clive Prew
ISBN# 1-85627-034-3
The 1949-1959 VW Beetle.
By Bob Wilson
ISBN# 0-929758-03-X
Informative Websites:
www.thebugshop.org
A fun and informative website.
Carsten's Classic
Volkswagenpages
Nice site featuring a '53 Oval and a '49 split.
www.vvwca.com
Vintage Volkswagen Club of America
automuseum.volkswagen.de
Volkswagen museum.
Parts:
www.mattsparts.com
A wide variety of rare and hard to find items. Semaphore parts
included.
Matt does some of the best semaphore restoration.
www.zarwerks.com
Reproduction parts and restoration services for early Beetles.
www.bfyobsoleteparts.com
Many rare and hard to find parts for early Beetles.


Bob at BBT helped me when I was looking for parts for the 82E. He
is very
knowledgeable and a joy to do business with. I could not
recommend BBT more.
Vintage Parts Inc.
These folks come recommended. They carry parts for early Beetles.
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